Honey Trap Research

Produced by: Sarah Sulick

Directed by: Rebecca Johnson

Production company:  Bright Pictures and Creativity  Capital 

Marketing and Distribution

Distribution- Fierce production

Target audience: 

• Urban adults (25+)
• Urban young people (15-25), both sexes, who relate to story and cast and listen to soundtrack artists

Posters, trailers, print ads, social media etc. were key marketing strategies used to promote this film

They promoted their film in 3 stages:

What was the budget?

The production budget of HONEYTRAP was under £1million, to be financed primarily through donations via crowdfunding platform and grant/corporate social responsibility funding. Sarah and Rebecca both had strong track records in fundraising and secured an initial £20k grant from the Walcot Foundation.

Who stars in it?

Technology used to make this film

• ADR - Automated Dialogue Replacement  - lines were recorded to sync for additional clarity (lots of planes fly over Brixton!) or sometimes for additional plot detail.
• Grading - Photoshop for moving images. This is where the look and feel of the film were created with tweaks in colour, brightness and saturation and additional touches like flare

 Cross Media Convergence

Dvds

Synergy

Dvds 

Release Date - 17th October 2014 world premiere
Format- Available in 2D
Filming location- Brixton , London uk