Honey Trap Research pt 2 !!!

Honeytrap - Research Activity 

Production 

Who directed the film ? 

Rebecca Johnson 

Why did the director choose to tell this particular story? Where is the story idea from and why is it topical? 

Based on a real story which improved rates of crime. The story came from the case of Samantha Joseph and the TV drama My Murder. 

Who produced the film ?

Sarah Sulick 

What was the budget?

Under £1 million 

How did they raise the funds for the film? 

They received funds from the Walcott foundation, Deutsche Bank, Barclay community and first light. 

How did they find the films cast ? 

Searching for young people via agencies, theatres, schools, community centres and street casting 

Who did the director collaborate with and why was this important? 

David Raedeker (Photgraphy) won best cinematography award in the past. Tracey Grander (Editor) has 30 years of experiance and her best known work won an oscar.

What technology has been used to make the film ? 

Computers, editing software, cameras 

What examples of cross media convergence can you find? 

The soundtrack used in the film and RWD (magazine) 

Where was the film made? Why was it important to the director? 

Brixton, South London, because its the 'ghetto' are of South London and it would add realism to the story. 

Distribution 

Who is the distributor of the film? 

The distributor of the film is an International Film Festival.

What other films have they distributed? 

Kite and The Great Ghost Rescue 

 Marketing 

Who is the target audience ? 

Urban 25+ and Urban People 15- 25 both genders, who can relate to story and cast and listen to soundtrack artists. 

List the different marketing tools that have been used to promote the film to different audiences ? 

They dedicated film pages on Facebook, Twitter and Tumblr, they also used the soundtrack to promote the film also the cast.

How has the 'social inclusion' aspect of the film helped to promote and market it to the audience ? 

The social institution aspect helped to promote and market the film to the target audience, who are mainly young people, as they are able to relate and empathies with the characters.

Why would this film appeal to a National audience ? 

Because it's based on  true life story and being filmed in the UK and with an UK audience. 

Are there any examples of synergy with other products/merchandise ? 

The music used in the film is by South London music artists 

What is the role of the BFI London Film Festival in promoting the film and the film maker ? 

Their role is to display the film to a larger audience and to attract many viewers as possible. 

Exhibition 

 Where is the film being released? 

Nationwide 

When is the film being released ? 

October 2014 

In which cinemas is the film being released? 

Independent Cinemas. The Ritzy 

How successful is the film to date?

Its recently has been release and box office figures have not been updated.

Honeytrap Research

HONEYTRAP  

  

The producer of the film is Sarah Sulick and the director is Rebecca Johnson. 

Production  Company: Bright Pictures and Creativity Capital 

The budget is under £1 million pounds and Rebecca and Sarah secured £20,000 grant from the Walcot Foundation.

THE CAST !!!!!

Lucien Laviscount   Jessica Sula      Modupe Adeyeye

            

Ntonga Mwanza    Naomi Ryan   Tosin Cole

                                

Other Stars:

Danielle Vitalis 

Savannah Gordon-Liburd

Lauren Johns

Marketing and Distribution 

Distribution : Fierce Production 

Target Audience is Urband adults 25+ and urban young people 15-25, both genders who can listen to soundtrack artists and relate to the cast and the story. 

They promoted their film in 3 stages. 

Trailers, Posters, Social media etc. were important marketing strategies used to promote Honey Trap

   

Technologies Used

• ADR - Automated Dialogue Replacement - lines were recorded to sync for additional clarity or sometimes for additional plot detail
• Grading - Photoshop for moving images. This is where the look and feel of the film were created with tweaks in colour, brightness and saturation and additional touches.

HoneyTrap  is now available on DVD 

 The film was released on 17th October 2014 worldwide and its also available in 2D and was filmed in Brixton, London

       

Guardians of the Galaxy

Guardians of the Galaxy is a 2014 american superhero based on the famous Marvel Comics. 

The film was produced by Kevin Fiege and directed by James Gunn.

THE CAST !!!!!

Chris Pratt                      Zoe Saldana               Vin Diesel 

                                  

Dave Bautista          Bradley Cooper       Karen Gillan
                            

ALSOOOO ....... 

• Dijimon Hounsou 
• Lee Pace
• Michael Rooker 
• John C. Riley 
• Glenn Close 
• Benicio del Toro

The budget of the film Guardian of the Galaxy was $170 million !!!!!!

Technologies used: 

• CGI Animation
• MO-CAP suits
• Prosthetics 
• Blue Screen 
• 3-D 
• Mova System 
• Physical Place-holder 
• Green screen
• Proof

Synergy 

Guardians of the Galaxy might be on  TV very soon as a animation series. Also action figures have been released for kids and string bags as well. 

Guardians of the Galaxy released 

USA - 21 July 2014 (Los Angeles, California) 

UK - 24 July 2014 (London)

Canada - 29 July 2014 

Hong Kong - 31 July 2014 

In other words Guardians of the Galaxy was released worldwide between 21 July - 14th October 2014 

It was released into Odeon,Vue and Cineworld in the UK.

Formats 

Guardians of the Galaxy is available on DVD. In the future it would be in Blu-Ray and 3-D. 

Target Audience 

Guardians of the Galaxy target audience is from Teens e.g. age 13/16 - middle ages e.g 25/28. 

Marketing 

Guardians of the Galaxy is being marketed worldwide by billboards, trailers, adverts and posters.

https://www.youtube.com/watch?v=B16Bo47KS2g
^^^^^^^^^^^^^^^^^^^^^^^^^^
GUARDIAN OF THE GALAXY TRAILER 

 

Watch our Screeeaaammmm Sweede !!!

The Film Industry 

 PRODUCTION

The stages are :

• Pre-Production - is the stage when all planning for the project takes place, during this step the production is broken down into individual scenes and all the locations, props, cast-members, costumes, special effects and visual effects are identified. If the script isn't complete its written at this stage. A schedule is produced and arrangements are made for necessary issues or people to be available to the film-makers.  
• Production - The second stage is production, this is the stage where all the filming is carried out. All of the scenes that have been planned out in the 'Pre-Production' stage are filmed at the relevant locations. Each of the scenes are filmed many times as the director sees which scene is a good footage, to ensure that the best quality scenes will be used to construct the film. Great care must be taken when necessary shots are being taken and all the filming  is done correctly. as it would be difficult or impossible to repeat certain events if the filming is incomplete when it comes to the 'Post-Production' stage.
• Post-Production - This stage is when the film is assembled by the editor, the first job the editor does is to do a rough cut taken from scenes based on individual shots. The purpose of the rough cut is to select and order the best shots. Secondly, the editor has to create a fine cut by getting all the shots to run smoothly in a seamless story. Trimming is the process when shortening scenes by a few minutes, seconds or even frames all of this is done during this phrase. All the music, graphics, menus etc. are added in this stage. after the fine cut has been screened and approved by the director and producer the picture can have no further changes, in other words its locked.

Now enough of the boring information !!!

THE TOP 5 MAIN PRODUCERS !!!

1. Michael Mann, Produced films such as Miami Vice, Heat and Hancock 
2. James Cameron, Produced great films such as Titanic, Avatar and The Terminator
3. Steven Spielberg, Produced films such as Jurassic Park , Casper and Jaws 
4. Spike Lee, Produced films such as Do the right thing and Malcom X
5. Tony Scott Produced films such as Prometheus, Cats & Dogs, and The A-Team
6. Quentin Tarantino Produced films such as Kill Bill, Django Unchained and Sin City

MAIN FILM STUDIOS !!!

 Sony Pictures 

 Walt Disney 

 Paramount Motion Pictures  

 Dream Works 

  20th Century Fox 

The ownership of the studio might have an impact on what films the studio makes because it depends on what genre it is for example Dreamworks studios are mostly linked with Animations e.g. Shrek, so you won't see a action movie made under Dreamworks studio. Also it depends on the ownership, if they direct/produce more action and thriller movies then you will see that genre of movies under the studio, also they wouldn't like to produce an other type of genre because they profession is already set one genre already. 

Independent production is when an artist continues to complete creative, editorial and artistic control. 

 Distribution of Films. 

Film distribution is when making a film available for viewing by an audience. 

The people who produce the film don't distribute the movie, their are Film Distributors who distribute the film. There job is to determine the marketing strategy for the film and may set the release date.  

The tradition way of distributing films is to show your film to many good sales agent, so that they can take the film on. Also enter the films in keys festivals, advertise the film to distributors so they can sell your film worldwide. when the films has been seen and when bought the film will probably go to the cinemas, hopefully!. 

Distributors decide to release a film on one particular weekend rather than another because there is a possibility that another film is going to be released that weekend, and the distributor doesn't want the audience to choose to see one film and not the other.

Distribution is very essential to the film chain because, without the film being distributed the film won't get bought, it will not make it to cinemas and it won't sell worldwide. 

  

MARKETING 

Marketing is when a business advertises their product or service to the public or to their relevant audience. Distribution is different to Marketing because marketing is what events occur when the film is going to be released in cinemas and you can see the posters of the movie on buses and billboards. However, Distributing is the process of trying to the movie to cinemas. 

 

Most films have different trailers, for example The Purge trailer was originally had an English trailer since it was mad in America but there is now a trailer for the film in Spanish which is targeted for people who speak the language Spanish.

https://www.youtube.com/watch?v=k8zWM7NNqEw


Exhibition

Audiences can view films either going to the cinema or going on websites such as Netflix or buying DVDs or downloading movies and streaming films from illegal sites. A Box Office is usually a list of the best grossing films, films that are on the list are popular and have made a lot of money from cinema ticket sales. 

Box  office return is useful to show the success of a movie because it conveys how much money was made and how the consumers ranked the film, Cinemas make their money by selling refreshments, on screen advertisements and of course tickets !.To get customers to go to the cinema is by making the cinema comfortable and convenient, the O2 Cineworld is a good example, because there are loads of screens and they have a VIP lounge also a new edition of seating the D-box seats where viewers can feel movement and vibration during the film also with a 3-D footage. 

BFI is The British Film Institute, they are required to encourage the development of the arts of the film, television and moving image in the United Kingdom to advertise about film, television and moving images .

Swede Research

This weeks releases !

Here's this weeks film releases !

5 Facts About The Film Industry

Below are some interesing facts about the film industry that you may not have known about .

1. London has 55% of the film industry as a whole but only 30% of the distribution companies.

2. In 2012 there were 78 millions rentals of feature films on physical discs (down 9% on 2011). Interestingly 54% were by post, meaning DVD rental shops are not dead yet. Average rental costs £2.94

3.Video on Demand (VoD) has doubled in size since 2011, now making up a larger share than physical rentals (£229m for rental and £243m for VoD).

4. 25% of Internet users over 12 years old have downloaded or streamed a feature film online.

5 The film industry provided £3.8bn to UK GDP in 2012.

Introductory

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